Question
BLABLACARS: THE ROAD AHEAD HBS CASE Question: The 8 options in front of them represented a wide variety to grow, but how should the team
BLABLACARS: THE ROAD AHEAD HBS CASE
Question: The 8 options in front of them represented a wide variety to grow, but how should the team prioritize and figure out which of the opportunities represent a viable business strategy for their Company? Explain in Detail about your method of prioritizing and figuring out the best viable option.
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Marketing Channel Strategy
Authors: Robert Palmatier, Louis Stern, Adel El Ansary, Erin Anderson
8th International Edition
1292060468, 9781292060460
