Question
Bonita Beauty Corporation manufactures cosmetic products that are sold through a network of sales agents. The agents are paid a commission of 20% of sales.
Bonita Beauty Corporation manufactures cosmetic products that are sold through a network of sales agents. The agents are paid a commission of 20% of sales. The income statement for the year ending December 31, 2017, is as follows.
BONITA BEAUTY CORPORATION Income Statement For the Year Ended December 31, 2017 | ||||
Sales | $77,300,000 | |||
Cost of goods sold | ||||
Variable | $37,877,000 | |||
Fixed | 8,760,000 | 46,637,000 | ||
Gross margin | $30,663,000 | |||
Selling and marketing expenses | ||||
Commissions | $15,460,000 | |||
Fixed costs | 10,000,000 | 25,460,000 | ||
Operating income | $5,203,000 |
The company is considering hiring its own sales staff to replace the network of agents. It will pay its salespeople a commission of 10% and incur additional fixed costs of $7,730,000.
Calculate the companys break-even point in sales dollars for the year 2017 if it hires its own sales force to replace the network of agents. (Round intermediate calculations to 2 decimal places e.g. 10.25 and final answers to 0 decimal places, e.g. 2,510.)
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