BOOK: IT strategy and Innovation EDITION 5.0

MINI CASE: Global Logistics and the Maritime Transport Ecosystem

Generate a professional memo that answers these questions for reference and with actionable specificity based on your analysis, for corporate. Q1 - as stated Q2 - biz opportunities Murray sees, bolder biz & non-biz opportunities you see; reference concepts from the text & other sources as applicable Q3 - as stated + list pros and cons for each of your proposed opportunities for Q2, quantitatively where practicable + for each of your proposed opportunities, map to the stakeholders list from Q1 with who you believe will be supportive, resistant or indifferent and how you can win them over