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Brand identities can evolve over time. What elements need to stay consistent in order to maintain brand equity and consumer confidence
Brand identities can evolve over time. What elements need to stay consistent in order to maintain brand equity and consumer confidence
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Managing Supply Chain and Operations An Integrative Approach
Authors: Thomas Foster, Scott E. Sampson, Cynthia Wallin, Scott W Webb
1st edition
132832402, 978-0132832403
