brand is apple company

THE TERM-PROJECT: You are required to choose a brand/company that you will study during the term. Of about 3000 words, your report must encompass strategies your chosen company/brand is using for: Marketing Fundamentals The Marketing Environment Consumer Behavior Business-to-Business Marketing Market Research Segmentation and Positioning Products and Brands Branding and Branding Strategies Pricing and Pricing Strategies . . . . . THE TERM-PROJECT: You are required to choose a brand/company that you will study during the term. Of about 3000 words, your report must encompass strategies your chosen company/brand is using for: Marketing Fundamentals The Marketing Environment Consumer Behavior Business-to-Business Marketing Market Research Segmentation and Positioning Products and Brands Branding and Branding Strategies Pricing and Pricing Strategies