Brand Y is planning to launch a new VR device globally. This device is a completely new product category, and no other brands have launched similar devices yet. In particular, Brand Y's research shows that consumers who found the existing VR devices inconvenient (e.g., bulky; less appealing design) are excited about this Brand Y's new VR product, and 60% of them said that they would purchase one. According to the lecture on pricing strategies, which of the following pricing strategies may be the best for this situation? a) Market skimming strategy b) Profit maximization c) Everyday low pricing strategy d) Market penetration strategy e) Keystoning and sales maximization strategies