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Brands are increasingly seeking to fine - tune their localization strategies by using the newest technology. In June 2 0 1 5 , many cloths

Brands are increasingly seeking to fine-tune their localization strategies by using the newest technology. In June 2015, many cloths apparel brands revealed that it had grown sales in some countries by using for example geo-targeting technology to locate potential customers and lead them to the right cloth brands online websites. Specify one of the cloth stores brands that serves international or global markets then: a- Use the EPRG framework to analyze the various ways the cloth store brand decided to enter and operate in the international market(s)(Explanation of entry mode type, strategies and firms orientation is a must)

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