Breakeven time for new product development

Greyson Technology is launching a new digital communications device. Specifically, assume the following:

	Y1, Q1	Y1, Q2	Y1, Q3	Y1, Q4	Y2, Q1	Y2, Q2	Y2, Q3	Y2, Q4	Y3, Q1
Market research (000)	($90)	($45)
Product development (000)		($72)	($135)	($135)	($135)	($135)	($135)	($135)	($54)

	Y3, Q1	Y3, Q2	Y3, Q3	Y3, Q4	Y4, Q1	Y4, Q2	Y4, Q3	Y4, Q4
Selling price	$16	$15	$15	$14	$14	$14	$14	$14
Sales quantity (000)	18	27	36	41	41	32	27	18

After Y4, Q4, the competitive price is expected to remain at $14 and the maximum sales will be 18,000 units. Required Assuming that the cost per unit remains $9 and the MSDA expenses remain $108,000 per quarter, determine the breakeven time metric. Breakeven time metric AnswerNeverY3, Q1Y3, Q2Y3, Q3Y3, Q4Y4, Q1Y4, Q2Y4, Q3Y4, Q4