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Briefly discuss the BCG growth-share model of developing corporate-level strategy and propose the overall investment strategy that a multi-business organization should adopt with respect to
Briefly discuss the BCG growth-share model of developing corporate-level strategy and propose the overall investment strategy that a multi-business organization should adopt with respect to its strategic business units.
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The BCG Boston Consulting Group GrowthShare Model is a framework used to develop corporatelevel stra...
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Management and Cost Accounting
Authors: Colin Drury
8th edition
978-1408041802, 1408041804, 978-1408048566, 1408048566, 978-1408093887
