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Briefly explain how Phillips has been able to use exposure strategy in its operations. Briefly explain how Phillips has been able to use its website


  2. Briefly explain how Phillips has been able to use exposure strategy in its operations.
  4. Briefly explain how Phillips has been able to use its website to attract potential customers.
  6. Outline any improvements that Phillips should undertake on their website and social networks.


Provide relevant References


Reference

https://www.lighting.philips.com/main/home

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