Briefly summarize. Information: Russia's war in Ukraine and the increase in central bank rates continue to have a negative impact on economic growth worldwide. Global inflation is anticipated to decrease from 8.8% in 2022 to 6.60% in 2023 and 4.30% in 2024. 2023 is already underway, and although inflation slowed down a little in February, it is still high. The high level of inflation in the current environment is posing unprecedented difficulties for many marketers. As with any crisis, it is crucial for businesses to comprehend how their customers will likely behave. With appropriate digital marketing strategies in place, you can manage the effects of inflation and keep your business thriving