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Burger King Business model Burger King is an American global chain of hamburger fast food restaurants headquartered in unincorporated MiamiDade County, Florida, United States. At

Burger King Business model Burger King is an American global chain of hamburger fast food restaurants headquartered in unincorporated MiamiDade County, Florida, United States. At the end of fiscal year 2013, Burger King reported it had over 13,000 outlets in 79 countries; of these, 66 percent are in the United States and 99 percent are privately owned and operated with its new owners moving to an entirely franchised model in 2013. BK has historically used several variations of franchising to expand its operations. Burger King has introduced many products which failed to catch hold in the marketplace. Some of these failures in the United States have seen success in foreign markets, where BK has also tailored its menu for regional tastes. From 2002 to 2010, Burger King aggressively targeted the 18-34 male demographic with larger products that often carried correspondingly large amounts of unhealthy fats and trans-fats. This tactic would eventually come to hurt the company's financial underpinnings and cast a negative pall on its earnings. Beginning in 2011, the company began to move away from the previous male-oriented menu and introduce new menu items, product reformulations, and packaging as restructuring plans of the company.

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1- Regarding mentioned case study, answer the following question with justification:

a. What is the Manufacturing Environment (Make to order - Make to stock - Assemble to order - Engineer to order)?

b. What should be planned first (Demand - Capacity)?

c. What should be supply chain focus (Efficacy - Responsiveness)?

d. What should be the Strategic KPI (Cost of goods sold "COGS" - Perfect Order Fulfillment "POF")?

e. What should S&OP deal with (Backlog - Inventory)?

f. What should be supply chain focus to be high (Volume - Variety)?

g. For Demand Orientation, Is it Pull or Push?

h. Draw an organization structure for supply chain department.

i. For warehouse location strategy, is it centralize or decentralized?

j. What is the information technology should be used (Internet - MRP model by Excel- ERP - ERP II)?

k. What should be inventory strategy ( Minimize Inventory - Buffer inventory)

l. What should be Capacity Strategy (lead - lag)?

m. What should be business strategy (Low cost - Differentiation - Focus low cost - Focus differentiation - Best cost)?

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