Business Analysis for Visa vs MasterCard:

Providing information on what industry does each of these companies operate in.

Who are these companies’ key competitors?

What are the key drivers for the businesses?

And, what challenges might each of these companies face?

They'll also provide a timeline of information, and that information might be transactions, acquisitions, divestitures. Could be products, both products that were introduced and products that were discontinued.

Any of the circumstances that have shaped each company's position in the marketplace, and that's their current position in the marketplace.

That position could be strong. It could be weak. It could be trending towards a strong position. Or it could be trending in the opposite direction.