Business Essentials

Twelfth Edition

Ronald J. Ebert

Ricky W. Griffin

Management and the Corporate Culture,Textbook Chapter 5, page 130

Every organization - big or small, more successful or less successful - has an unmistakable "feel" to it.Just as every individual has a unique personality, every company has a unique identity, a corporate culture: the shared experiences, stories, beliefs, and norms that characterize an organization.This culture helps define the work and business climate that exists in an organization.Corporate culture influences management philosophy, style and behavior.

ResearchONEcompany (your choice)and write brief summary to describe their corporate culture.

Thoughts on the podcast

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