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Business policy and Strategy Netflix case How does Netflix's competitive strength compare against that of Amazon Prime, Hulu, and HBO O/HBO NOW? Do a weighted
Business policy and Strategy Netflix case
How does Netflix's competitive strength compare against that of Amazon Prime, Hulu, and HBO O/HBO NOW? Do a weighted competitive strength assessment using the methodology presented in Table 4 of Chapter 4 to support your answer. Does Netflix have a sustainable competitive advantage over either ir both of these two rivals in the movie rental business? Why or why not? There is ample information in the Netflix case you to do a competitive strength assessment and practice using the methodology presented in Table 4.4 in Chapter 4. I am providing you with most of the answers of the competitive strength analysis of Netflix, Amazon Prime, HBO Max, Disney+, Peacock, Hulu, and HBO GO/HBO NOW below. Please complete those with no information. Perhaps the five most important competitive strength measures are (1) breadth/variety of content offerings, (2) competitive pricing and subscription plan variety, (3) brand image and reputational ability to attract/retail more subscribers, (4) geographic coverage, and (5) financial strength and capabilities. Table 1: Competitive Strength Assessments of Netflix, Amazon, Disney+ (and its Hulu and ESPN 3 subsidiaries), HBO Max, Peacock, Viacom CBS All Access, and Apple+ (Rating scale for each strength measure: 1= very weak; 5= average (or unknown); 10= very strong) Please make a thorough analysis of the table shown above
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