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Buyer conversion is: Question 1 5 options: shoppers you retain from year to year the number of purchase occasions for that category the percentage of
Buyer conversion is:
Question options:
shoppers you retain from year to year
the number of purchase occasions for that category
the percentage of households buying that category, divided by the audience potential for that category
a qualitative measure based on a survey, such as an exit interview
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Successful Time Management
Authors: Patrick Forsyth
2nd Edition
0749460377, 978-0749460372
