Question
Buzz's Educational Software Outlet sells two or more of the video games as a single package. Managers are keenly interested in individual product-profitability figures. Information
Buzz's Educational Software Outlet sells two or more of the video games as a single package. Managers are keenly interested in individual product-profitability figures. Information pertaining to three bundled products and the stand-alone prices is as follows:
Stand-Alone Selling Price | Cost | Package | Packaged Price | ||
Reading Fun | $21 | $3.80 | 1. Reading Fun & Math Fun | $48 | |
Math Fun | $37 | $4.15 | 2. Reading Fun & Analysis | $55 | |
Analysis | $48 | $5.30 | 3. All three | $82 |
Using the incremental method, what amount of revenue will be allocated to Math Fun in the package that contains all three products? Assume Reading Fun is the primary product, followed by Math Fun, and then Analysis. (Do not round any intermediary calculations.)
A. | $20.89 | |
B. | $37.00 | |
C. | $28.62 | |
D. | $35.69 |
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