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By expanding into new markets, cosmetic firm like L-Oreal, P&G, Unilevers, and AmorePacific, are able to spread their central research and development expenditures over a
By expanding into new markets, cosmetic firm like L-Oreal, P&G, Unilevers, and AmorePacific, are able to spread their central research and development expenditures over a larger volume of production. This is an example of exploiting what type of global advantage
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Microeconomics and Behavior
Authors: Robert Frank
9th edition
9780077723750, 78021693, 77723759, 978-0078021695
