By Region 2008 10. The following geographic segment information is provided in the 2009 annual report...
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By Region 2008 10. The following geographic segment information is provided in the 2009 annual report by two German automaken, BMW and Volkswagen BMW AG 2009 Information by region million Germany United States External revenues Noncurrent assets 2009 2008 2009 2008 11,406 10.739 21,136 21,916 10.628 11,349 9836 11,081 United Kingdom 4,076 4913 1.596 1,739 Rest of Europe 12,911 15,780 3,155 3.337 Africa/Asia/Oceania. 9323 8471 1.246 549 Rest of the Americas 1.BOS 1,945 590 1,169 Eiminations 2822 3,334) Group 50681 53,197 34.737 36,457 VOLKSWAGEN AG 2009 Europe and Other million Sales revenue from Germany Regions North South Asial America America Oceania Consolidation Total external customer.... 27,982 55,173 12.716 9.784 8453 113.800 Intangible assets property, plant and equipment, leasing and rental assets, and investment property. 17,604 18,649 7,995 1,253 388 (238) 45,451 Continued 452 Chapter Nine (Concluded) By Region 2009 million Sales revenue from external customers Intangible asse property, plant and equipment, leasing and rental assets, and investment property. Europe and Other North South Asial Germany Regions America America Oceania Consolidation Total 29,836 45,367 11,396 105,187 19,451 7.592 1525 591 47855 Required: Use the 2009 segment information provided by BMW and Volkswagen to answer the following questions a. Which company is more multinational b. Which company is more internationally diversified? c. In which region(s) of the world did each company experience the greatest growth from 2008-20097 greatest decline? By Region 2008 10. The following geographic segment information is provided in the 2009 annual report by two German automaken, BMW and Volkswagen BMW AG 2009 Information by region million Germany United States External revenues Noncurrent assets 2009 2008 2009 2008 11,406 10.739 21,136 21,916 10.628 11,349 9836 11,081 United Kingdom 4,076 4913 1.596 1,739 Rest of Europe 12,911 15,780 3,155 3.337 Africa/Asia/Oceania. 9323 8471 1.246 549 Rest of the Americas 1.BOS 1,945 590 1,169 Eiminations 2822 3,334) Group 50681 53,197 34.737 36,457 VOLKSWAGEN AG 2009 Europe and Other million Sales revenue from Germany Regions North South Asial America America Oceania Consolidation Total external customer.... 27,982 55,173 12.716 9.784 8453 113.800 Intangible assets property, plant and equipment, leasing and rental assets, and investment property. 17,604 18,649 7,995 1,253 388 (238) 45,451 Continued 452 Chapter Nine (Concluded) By Region 2009 million Sales revenue from external customers Intangible asse property, plant and equipment, leasing and rental assets, and investment property. Europe and Other North South Asial Germany Regions America America Oceania Consolidation Total 29,836 45,367 11,396 105,187 19,451 7.592 1525 591 47855 Required: Use the 2009 segment information provided by BMW and Volkswagen to answer the following questions a. Which company is more multinational b. Which company is more internationally diversified? c. In which region(s) of the world did each company experience the greatest growth from 2008-20097 greatest decline?
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