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By using an ERP to merge the billing, sales, and marketing functions, the firm may be able to A use customer's past purchase history to

  1. By using an ERP to merge the billing, sales, and marketing functions, the firm may be able to

    A

    use customer's past purchase history to send information about related products and services the customer may be interested in.B

    B

    bill the customer right after the sale occurs.

    C

    eliminate the need for a firm to have a billing, sales, and marketing department.

    D

    market products and services on bills sent to customers.

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