By which of the following is ROI best characterized? 1. A lagging financial measure that reflects past performance. 2. A lagging financial measure that provides specific information about potential areas of concern for the entire company. 3. A leading financial measure that measures limited information about an organization's potential for future performance 4. A leading non-financial measure that provides information needed in a timely manner to take immediate and on-the-spot corrective actions QUESTION 6 Which component of a balanced scorecard considers how the company looks from a shareholder's perspective? 1. Internal business perspective. 2. Financial perspective. 3. Customer perspective. 4. Innovation and learning perspective. QUESTION 7 Firms following a value differentiation strategy stay ahead of competition by: 1. Being quicker to develop and market the next generation of products. 2. Finding innovative ways to improve their business processes and cut costs. 3. Providing their target customer base a unique experience with their products and services. 4. A and C only. 5. A, B and C