C. These factors are part of the criteria against which you will evaluate solutions (along with basic criteria such as profit) 3. Identification of Alternatives: Identify alternative solutions. Only deal with feasible alternatives. In the next three sections, analyze all alternatives against criteria set out in key success factors and basic requirements (eg, profitability). 4. Quantitative Analysis: Push numbers in an analysis that is relevant to the issue at hand. Differentiate between what is relevant and what is irrelevant. 5. Qualitative Analysis: Be sure to analyze qualitative issues - they need discussion in most cases. In particular, analyze alternatives in light of key success factors - will this alternative solve the problem and fit with our key success factors. 6. Recommendation: State your recommendation. State briefly the justification for your recommended course of action. Make sure your recommendation flows out of your quantitative and qualitative analyses. Tie your recommendation back to the key success factors. The solution and implementation shout fit with problems and criteria identified above. 7. Circumvention of Potential Problems: If there could be problems with your recommendations, state them. As well, suggest ways to overcome these problems - a contingency plan to address potential difficulties