C. to gain loyalty to the manufacturer marketing the product line e D. A. & B. E. A, B., &C. 30. Five characteristics affect the rate of acceptance of a new product. degree to which a product is perceived as fitting with a person's lif preferences A. compatibility B. relative advantage C. complexity D. trialability E. A. & D. 31. The success of a new product can be directly related to A its lower price B. its distribution among service providers C. its repurchase frequency D. its profitability E. its advertising and other promotional expenditures 32. The advantage of using a product spacing perceptual map is that it p- understanding of consumer's perceptions about brands, so a compan A. evaluate opportunities for new product introductions B. to specifically and solely realign its packaging and pricing strategi Decline stage of the Product Life Cycle as a single function C. improve product brand positioning communication and develop ne possibilities D A. & B. E. A & C. 33. A company wants to evaluate the potential success of a new product an the product in groups of stores that have agreed to carry new products f This method of new product evaluation is less expensive and faster than methods of new product testing as is known as C. to gain loyalty to the manufacturer marketing the product line e D. A. & B. E. A, B., &C. 30. Five characteristics affect the rate of acceptance of a new product. degree to which a product is perceived as fitting with a person's lif preferences A. compatibility B. relative advantage C. complexity D. trialability E. A. & D. 31. The success of a new product can be directly related to A its lower price B. its distribution among service providers C. its repurchase frequency D. its profitability E. its advertising and other promotional expenditures 32. The advantage of using a product spacing perceptual map is that it p- understanding of consumer's perceptions about brands, so a compan A. evaluate opportunities for new product introductions B. to specifically and solely realign its packaging and pricing strategi Decline stage of the Product Life Cycle as a single function C. improve product brand positioning communication and develop ne possibilities D A. & B. E. A & C. 33. A company wants to evaluate the potential success of a new product an the product in groups of stores that have agreed to carry new products f This method of new product evaluation is less expensive and faster than methods of new product testing as is known as