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c. 'When you come to the CED's office with the pricing plan, you find the CEO looking quite shocked and embarrassed. He explains to you

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c. 'When you come to the CED's office with the pricing plan, you find the CEO looking quite shocked and embarrassed. He explains to you that when he mentioned to Sid Meier his estimates about the fans' willingness to pay for the download version, Sid Meier became livid and went on to explain, quite convincingly that a one fan of Civilization would be willing to pay at least $35 for a new version, even it is download only. So you are asked to redo the calculations and suggest how to price the download version and the box version. d. Aweek after making your recommendation in part c, Sid's nephew Hunter, who is also a board member at 2K Games Inc. sends you an urgent email. According to the latest estimates, there are actually 30 million novices interested in purchasing Civilizan'on VII. Hunter informs you that uncle Sid would appreciate it if you could reevaluate the pricing of the download and box version of the product

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