Cafe Kaffi is a coffee shop chain that focuses on reasonably priced coffee and comfortable atmosphere. Cafe Kaffi is considering expanding further and is evaluating two different sites for a new coffee shop. It already owns 47 shops and has collected data on those to help with its decision making. The data includes information on last year's revenues (in million pounds), management and staff quality (on a 9 point scale), type of location (1 for prime location, 0 for non-prime location), local per capita annual income (in thousand pounds), and an index of competitor density (in number of competitors per km2). The data is available in the file CafeKaffi.xlsx