Caisy Wong is the owner of a small catalog company that imports a variety of clothes and houseware from several Asian countries and sells them to its customers over the Web and by telephone through a traditional catalog. She has read about the convergence of voice and data and is wondering about changing her current traditional, separate, and rather expensive telephone and data services into one service oered by a new company that will supply both telephone and data over her Internet connection. What are the potential benets and challenges that Asia Importers should consider in making the decision about whether to move to one integrated service?