CALCULATOR MESSAG CES (b) Two of Stoner's customers have the following activity levels. Customer A Customer B Ticket purchases Ticket cost Online reservations Phone reservations. Ticket mailings Courier deliveries $172,500 $129,375 500 $180,000 $135,000 0 0 600 500 120 0 480 Calculate the customer net profit and customer profit margin for each customer 15.25%.) Customer net profit Customer profit margin Customer A $ % Customer B % Click if you would like to Show Work for this question: Qren Show Work Stoner Excursions offers several services to customers. Susan Stoner realizes that some customers use more services than others, so the company has conducted a customer profitability analysis that identified the following cost pools and activity drivers: Cost Pool Annual Cost Annual Driver Activity Online reservations $240,000 40,000 online reservations Phone reservations 980,000 98,000 phone reservations Ticket mailings 500,000 125,000 mailings Courier deliveries 160,000 10,000 deliveries $1,880,000 (a) Your answer is correct. Calculate the activity Tate for each cost pool. Cost Pool Activity Rate Online reservations 6 per online reservation Phone reservations 10 per phone reservation Ticket mailings 4 per mailing $ Courier deliveries 16 per delivery Version 4.24 ann-2020 John Wiley & Sons, Inc. All Rights Reserved. A Division of John Wiley & Sons, Inc