Cameron has developed the items as described in Questions 1, 2, 3 and 4.

For each item, answer the following three (3) questions.

a.What kind of intellectual property protection should Cameron seek for each individual item?

b.How and why should he seek it?

c.How long will it last?

1. A logo of a light bulb in a circle which is to be placed on everything to be produced by Ideas Made Real Pty Ltd and on all their advertising, materials and communications with clients.
2. A new and revolutionary motor that runs on energy from water alone.
3. A device which can be attached to a toaster which allows toppings (e.g. butter, vegemite, jam) to be spread on the toast while it is still in the toaster so the toast remains hot.
4. A book 'Ideas Made Real - The Secret Life of An Inventor' which he wishes to release in Australia and also internationally.