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Can you help me understand and how to form a v alue proposition that a selling professional from a Mat Services would offer to Graeter's
Can you help me understand and how to form a value proposition that a selling professional from a Mat Services would offer to Graeter's Ice Cream corporate buyer. Using the selling cycle in marketing:
Analysis and confirmation,
Requirement stage,
Specification stage
Solution
Maintenance and research
For the Solution stage what probes shall I use?
Feature
Advantage
Benefit,
Explanation
Confirmation
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