Can you make essay from disruptive in banking industry vs Fintech industry

Assignment Question: A. Your Task Drawing on appropriate academic and practitioner literature, you should choose an industry or organisation where incumbents are facing disruption from digital platforms. Here are some examples across multiple sectors, please try and find your own idea within your area of experience, originality will be rewarded: Asda tyres / Blackcircles.com vs. Tyre retailers Banks vs. Fintech lenders Clickmechanic vs. car dealers Delivery drivers vs. Anyvan.com Insurtech vs. traditional insurance firms AMBS' MBA vs. Quantic.edu Chauffeurs vs. Driverless cars Tom Tom satnavs vs. Waze Casinos vs. Party gaming Health clinics vs. Fitbit Spotify vs. broadcast radio Tinder online dating vs. singles bars rover.com vs. dog boarding kennels tyde.co vs. traditional funeral firms Upwork / TaskRabbit vs. temping agencies Etc. etc. Guidelines Working individually, you should prepare an academic paper of maximum length 3500 words excluding references - 10% margin e.g., 3150 - 3850 words. By way of guidance, a typical approach would contain: . Identification of the organisation(s) or industry under disruption. You can choose a broad industry focus involving large players (e.g... Alibaba, Airbnb) but be careful as this is quite hackneyed, and originality may be a problem. You could trace the history of the development of a successful platform (e.g. Page 1 of 4 MANCHESTER 1824 JANUARY 2023 SEMESTER - ASSIGNMENT QUESTIONS The University of Manchester Alliance Manchester Business School Headspace.com, anyvan.com, justpark, upwork.com), a failed platform endeavour (e.g., Sidecar, Uber or eBay in China). Alternatively, you could draw on your own experience of potential or ongoing disruption from platform businesses in a sector or industry where you have worked (e.g., Tyde.co vs. incumbent funeral firms; insurtech vs. incumbent insurance companies; Asda tyres vs. incumbent tyre dealers). Using appropriate conceptual frameworks, identify the before and after state explaining the disruptive effect of technology Critically analyse the strategies of the disrupter(s)? Refer to the principles of platform design from the course book e.g. How the platform owners managed network effects, how they overcame the chicken / egg problem and how did they decide on platform monetisation? Analyse the response strategies of the incumbents vs the disrupters . Identify the ongoing repercussions of the disruption on the stakeholders (negative / positive) including social responsibility You will be given exemplars of the academic paper format and style in the papers we will study during the course. You will find many other examples in the key information systems journals which are available online via the library