Capabilities of Logistics Firm and The Customer

Assume that you are the fleet manager of a logistics company, and there is a very valuable customer which is looking for a logistics company todeal withtheir distribution business. This customer is a home textile producer, and distributes its products to 25 states in the U.S.A as well as Mexico and Canada. The company opens a bidding, and many reputable logistics companies become the suitor of this business. You are one of the bidder, but the customer does not care about the price too much instead it cares about the service quality.

How can you make this customer to believe in your service quality ?