1. Capital budgeting is only as good as the feedback loop in any company. Communicating effectively about the company's mission, vision, and strategy is key. How can leaders be better and more effective when it comes to developing a capital budgeting strategy that aligns with the company's mission and risk tolerance?
2. Profitability ratios are used to determine a company's overall financial condition. Using any three return or margin profitability ratios, what do they tell you about Nike and Adidas? Do you see any red flags? How profitable is the company in relation to sales? How profitable is it in relation to assets? How profitable is it in relation to equity?
3. Between Nike and Adidas , Which of the two companies is the "better run company"?