Car companies sometimes use direct mailings with strong arguments to convince consumers of the state-of-the-art functions of their cars. Based on what you know about the central route triggers, to whom should car companies send the direct mailings with strong arguments in order to produce the most effective persuasion?

• Anthony who knows very little but cares a lot about cars
• Jimmy who knows and cares a lot about cars
• Nancy who neither knows nor care much about cars
• Amy who knows a lot but cares little about cars
• Because the direct mailings have strong arguments, the above consumers are equally likely to be persuaded.