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Carefully read the case and consider its context in relation to readings and concepts learned in this course. The case includes situational information, which should
Carefully read the case and consider its context in relation to readings and concepts learned in this course. The case includes situational information, which should be used to perform the required analysis and make the appropriate recommendations. You are required to address all of the following questions within your case analysis. Why is it that the majority of chatbots fail to deliver the expected business outcomes? What was unique about the Bus Uncle chatbot? What led to the popularity of the Bus Uncle chatbot? What framework did Abhilash follow to develop and enhance the Bus Uncle chatbot? What additional advice or recommendations would you offer to Abhilash
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