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Carlos is a marketing manager with Mediacom, a cable TV and Internet service provider. He knows that consumer preference is shifting toward media streaming services

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Carlos is a marketing manager with Mediacom, a cable TV and Internet service provider. He knows that consumer preference is shifting toward media streaming services such as Netflix especially among younger consumers. If Carlos were performing a SWOT analysis, he would characterize the change in consumer preference for media streaming services represents an)__for Mediacom weakness opportunity threat strength According to the Boston Consulting Group portfolio analysis framework, business units that are in high-growth markets but have low levels of market share are termed: question marks stars Cash cows dogs Coca-Cola has a variety of beverages to offer customers from fruit juice to carbonated sodas or bottled water. Recently, sales of bottled water and fortified water have been on the rise and are expected to continue growing. In addition, Coca-Cola has a large market share of the bottled water market. Using the BCG portfolio analysis tool, which quadrant would best describe Coca-Cola's brands of bottled water and fortified water? Cash cow Dog Question mark Star In the last several years, there has been increased attention in buying local products and supporting the small, Independent farmers in a local geographic area. A recent culinary school graduate is considering the launch of a restaurant that would feature "locally produced" vegetables, fruits, meat, and dalry products. The chef has been cultivating relationships with farmers within a 60-mile radius and has negotiated with farmers to supply the needed products to support his or her menu. However, the prices for most products are higher in comparison to those from national food distributors such as Sysco Foods. The food costs will be higher and the menu prices will be higher compared to competitor restaurants. The ability of competing restaurants to offer less expensive meals or lower prices compared to the new restaurant would be considered an) if the recent culinary graduate were conducting a SWOT analysis. threat strength A opportunity weakness Traditional "department stores such as Macy's and Dillard's are facing difficult decisions as consumer shopping patterns have changed. Consumer visits to enclosed malls have declined, "fast fashion" retailers such as H&M have attracted a large following and department stores have closed many locations in order to cut costs. Stores such as H&M are able to decrease the time to produce clothing and often work with suppliers to deliver new styles in 4 to 6 weeks compared to industry averages of 12 or more weeks. However, H&M has faced pressure from human rights activists due to poor working conditions in some of the factories in India that produce the dothes. Assume that you are a marketing manager with H&M conducting a SWOT analysis. How would you classify the pressure from human rights activists related to factory working conditions where the clothing is produced? Strength Threat Weakness Opportunity

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