Question
Case 2 (Special Order) While Jurassic World is filled to capacity with tourists most of the year, the theme park experiences a lower number of
Case 2 (Special Order)
While Jurassic World is filled to capacity with tourists most of the year, the theme park experiences a lower number of customers during September and October. This is due to the fact that September and October are rainy season in Jurassic Worlds locationthe island of Isla Nublar, off the coast of Costa Rica.
To celebrate their sponsorship of the Pepsisaurus and the Tostidodon, PepsiCo is interested in holding a 3-day, 2-night corporate retreat for 5,000 of its employees at Jurassic world during September. PepsiCo has told Claire that they would pay Jurassic World $200 per employee. This would provide each employee with three days of park admission, three days of meal and drink vouchers, and two nights of lodging. Additionally, PepsiCo wants Jurassic World to treat its employees to behind-the-scenes tours of the park, which would cost a total of $50,000 to plan and facilitate. Due to the timing of the retreat, Jurassic World has ample capacity to host PepsiCos employees.
Claire knows that Jurassic World normally charges $850 per person for a 3-day, 2-night admission, lodging, and meal/drink vacation package. The per person cost for this package is 670, as shown below:
| Per Person |
Food and drink | $95 |
Direct labor | 30 |
Overhead | 545 |
Most of the overhead is the fixed cost of running the theme park, and goes towards marketing, administration, dinosaur bioengineering, customer service, grounds keeping and maintenance, dinosaur food, raptor training, and disaster control. However, $35 is variable with respect to the number of customers in the theme park.
4. Determine the incremental revenue to Jurassic World if Claire accepts PepsiCos request. (1 point for the correct answer in the shaded box)
Total incremental revenue= |
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5. Determine the incremental cost to Jurassic World if Claire accepts PepsiCos request. (1 point for the correct answer in the shaded box)
Cost Label | Cost Per Employee | Total Cost |
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Total incremental cost = |
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6. Should Claire accept PepsiCos offer? Circle One. (1 point for the correct answer)
YES NO
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