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CASE 29 Starbucks in 2018: Striving for Operational Excellence and Innovation Agility According to the link attached: https://www.homeworkgain.com/wp-content/uploads/edd/2019/10/20190628182634starbucks_case.pdf How and When Starbucks deployed offensive or

"CASE 29" Starbucks in 2018: Striving for Operational Excellence and Innovation Agility

According to the link attached:

https://www.homeworkgain.com/wp-content/uploads/edd/2019/10/20190628182634starbucks_case.pdf

  1. How and When Starbucks deployed offensive or defensive strategic moves?
  2. Was Starbucks a first mover, a fast follower, or a late mover?
  3. What were the Vertical integration strategies of Starbucks (Vertically integrated or integrating backward)? With explanation?
  4. What are the advantages and disadvantages of extending the company's scope of operations?
  5. Did Starbucks do a Horizontal Merger or Acquisition Strategy?
  6. What are the strategic benefits and risks of Starbucks in expanding its company's horizontal scope through mergers or acquisitions?
  7. What are the conditions that favor farming out certain value chain activities to outside parties?
  8. What are the benefits and drawbacks of strategic alliances and partnerships?

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