Case Analysis 2 will be marked in its entirety out of 100. The following rubric indicates the criteria students are to adhere to, and their relative weights to the assignment overall.

Activity/Competencies Demonstrated	Possible Grade
Identification, Analysis of Issues, Recommendation (100%)
a. Analyze various expenses	/20
b. Breakeven point	/20
c. Target Income	/25
d. ROE	/25
e. Recommendation	/10
Total	/100

Question 1

Analyze and categorize various expenses into fixed cost, variable cost and initial investment

Question 2

Find the breakeven point and plot a CVP graph

Question 3

How many bricks need to be sold so as to earn a targeted income of Rs. 2 million per year?

Question 4

How do volumes affect the return on equity?

Question 5

What advice can be given to the owners?