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Case: Copilots: Generative AI at Microsoft and GitHub Discussion Topic: Innovation and New Product Launch Reference: Collaborate on the Core, Compete on the Edges (HBS

Case: Copilots: Generative AI at Microsoft and GitHub Discussion Topic: Innovation and New Product Launch Reference: "Collaborate on the Core, Compete on the Edges" (HBS Module Note) Case Questions: 1. How would you evaluate the acquisition of GitHub by Microsoft? On what dimensions (and how) do these two organizations differ? 2. What do you think was unique about the way Copilot was developed and what concerns do you have about the development process? 3. Thinking from the perspective of Open AI, why would they license their core technology (GPT-3) to a potential competitor with deep pockets (GitHub backed by Microsoft)? 4. What should GitHub charge for Copilot? Please be explicit about your thought process. a. $30,000 per developer per year b. $99 per developer per month c. $10 per developer per month

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