Case discussion questions 1. Before 1964, why VW can increase sales revenue every time when it increase its price? 2. VW built sales network after 1 964, what is its influence on the demand of Beetles in the US market? Why VW can increase its revenue through increasing price again? 3. Assume we have the same slope of demand curve before 1964 and after 1964. Draw the two demand curves. write down the two demand functions, and calculate the elasticities when price increases from $800 to $ 1000, from $ 1200 to $ 1350, and then from $ 1500 to $ 1800. 4. Raise an example which you think the seller sets wrong price in the daily life. And explain. Individual homework, by hand-writing