case: https://services.hbsp.harvard.edu/api/courses/739341/items/W19166-PDF-ENG/sclinks/2eed1785ab1534a17eb0ae4f67438edd

question: 1. Why did Pax Word Funds create the Pax Ellevate gender lens investment fund? What are the objectives of the fund in doing so? For eg. Is their motivation social (gender diversity), financial or both?

2. How did Pax go about creating Pax Ellevate? What were the key considerations and challenges it faced?

3. Can investors effect social change, and contribute to a more gender diverse workforce through their capital allocations? Is there evidence this has occurred to date? Or is gender lens investing just a fad?

4. Are the gender lens investing criteria used by Pax Ellevate adequate or should Carter propose improvements to better align the fund with the values of feminist investors specifically? Assist Carter in providing recommendations to Julie Gorte.

5. Would you recommend Apple for inclusion in the Pax Ellevate Fund? What about Walmart?

6. One of Pax Ellevate's main competitors in the gender lens investing area (SSGA) has set up their fund as an ETF (ticker: SHE). Should Pax have done the same? Why or why not?