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Case: IBM Watson Have you heard of IBM's Watson? If you remember, Professor Lee talked about it in the context of cognitive computing during the

Case: IBM Watson

Have you heard of IBM's Watson? If you remember, Professor Lee talked about it in the context of cognitive computing during the first course of this program. What IBM did with Watson heralded a new era in computing, and this changed completely the way the world looked at big data. What was considered beyond the scope of machines now seemed like a relatable possibility. Have a look at the case study on IBM Watson - you will find it across pages 237-241 in the Big Data In Practise book by Bernard Marr. Understand what the technology did and the role that big data played. After that, consider answering the questions below.

1. How do these things relate to your company?

2. How do these things relate to performance management? What is the impact?

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