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Posted on Nov 02, 2024

Case: Lemonade: Disrupting Insurance with Instant Everything, Killer Prices, and a Big Heart by Elie Ofek, Danielle Golan 1) You may be impressed by what

Case: Lemonade: Disrupting Insurance with Instant Everything, Killer Prices, and a Big Heart by Elie Ofek, Danielle Golan

1) You may be impressed by what Lemonade was able to achieve by disrupting traditional insurance. What was a key strategic dimension to Lemonade's disruption? Discuss why.

2) Are you bullish on the future prospects of Lemonade and its ability to disrupt the insurance industry with the business model it has devised?

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