Case: Liz Motor Capital Budgeting for an ESG project

1. What is your qualitative assessment of Liz's current and prospective business? Is Liz well positioned for success? Note this analysis should be performed evaluating Liz prior to the ESG project. a. Do not just restate case facts - interpret, analyze, compare to independent research/readings to arrive at meaningful conclusions on Liz's business from a qualitative perspective.

2. Considering your analysis in question, 1, why are they considering the ESG project? What criteria could Liz use for evaluating the ESG project performance?

3.Consider all the qualitative factors for the ESG project. Which ones are most relevant and important for this project?