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Case: Mr. Hassan was running a small Electronics Company in Salalah. He was able to make good profits, but unable to increase his capital. Mr.

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Case: Mr. Hassan was running a small "Electronics Company" in Salalah. He was able to make good profits, but unable to increase his capital. Mr. Suhail offered to join as his partner in his business with a share of 50 percent. Mr. Hassan agreed for the same. The business grew further but they were not able to manage the business operations. So, they have employed four managers to handle different functions Production, Marketing, Human Resources and Accounting functions) of their business. The business was reorganized and grew further after the appointment of new managers. But recently, many new companies entered the market and were offering huge discounts to the customers. Then, all the managers were worried about the business, because they had to compete with the new and big competitors. So, they had to think of new ways of doing business. Mr. Jameel, who was looking to start a business, met Mr. Hassan and Mr. Suhail and expressed his desire to join their business. So, Mr. Hassan and Mr. Suhail, included Mr. Jameel and expanded their present business. They initially thought of starting LLC but later they agreed that all of them 3 persons) would contribute 60 percent of the capital requirement and planned to raise the remaining 40 percent of the capital by issuing shares to public. The total capital was one million riyals. Answer the following questions: 15 x 3 Marks = 15 Marks 1. Many forms of business have been adopted by the owners in the above case. In this connection, mention any three advantages of Sole proprietorship" 2. Create a "Circular chart" for the following positions. Imagine your company has a position of Chief Executive officer (CEO) at the top level. There are two managers in the next level i.e., Production manager and Marketing manager. 3. There are three levels of management in the above mentioned "Electronics Company". Mention any three functions of middle level manager 4. There are many marketing orientations an organization adopts in promoting their products or services. As a marketing manager, explain the "Customer concept of marketing orientation 5. As a marketing manager, mention any 2 points relating to "Dissonance reducing buying behavior

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