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Case: Philips vs. Matsushita 1) How did Philips become a successful MNE? What were the distinctive competencies? 2) What strengths allowed Matsushita to overtake

Case: Philips vs. Matsushita 1) How did Philips become a successful MNE? What were the distinctive competencies? 2) What strengths allowed Matsushita to overtake Philips? What challenges does it face? 3) Why has change been so hard for each?

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