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Case Scenario A Marketing MIS supports activities throughout the many activities of marketing departments. Some of the typical subsystems of a marketing MIS are marketing
Case Scenario A Marketing MIS supports activities throughout the many activities of marketing departments. Some of the typical subsystems of a marketing MIS are marketing research, product development and delivery, promotion and advertising, product pricing and sales analysis. In view of the current pandemic and lock-downs, the use of online meetings & video conferencing software has received high usage. Though, these softwares are not specifically built for marketing purpose, but are used quite effectively by experienced marketers. Your Business Domain: Restaurant Product Detail & Audience Product Steaks Our menu consists of juicy, thick steaks stuffed with a secret combination of flavorings and zesty spices. These steaks are tied to perfection Audience My targeted audience is upper middle-class people, who have more purchasing power than most consumers, so it can mean more opportunities for success. Answer the question according to restaurant business Q.No.1. As an expert in MIS & Solution Provider, it is essential to have an in-depth understanding of all the on-going processes & procedures; without which developed new MIS won't be working smoothly& perfectly. Enlist (any 5) reasons why MIS will be beneficial in your assigned business domain. (Marks:6)
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