Case Scenario: The product is a portable multimedia center, to be marketed in the U$.$S$.,$ called $$Media Popup$$ and made by the startup company Porttron, Inc. The multimedia center is a glossy compact $10\backslash$times $12$ entertainment box. It includes a screen with optional additional screen extension that pops out of the right side; a computer keyboard that folds down; four surround$-$sound mini$-$speakers that can be adhered to any hard surface with the stick strips at the back of each speaker; and a subscription to streamed movies, music, and videos for $2$ years $$ all for $$499.$ It is available in three different colors $($black$,$ silver, and white$).$