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Case Scenario: You are planning to open a new business in Oman. The proposed business could be a sole trade or partnership form of business.

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Case Scenario: You are planning to open a new business in Oman. The proposed business
could be a sole trade or partnership form of business. The firm should be based in a service
industry. The proposed business requires key aspects, like capital, human resource, cost
planning, risk management, etc. The proposed business will be based on a forecasted cost
behaviour of 5 years from now. Key cost components could include variable cost, fixed cost,
mixed cost, etc.
Introduction requirement of the assignment: Provide a suitable name of your proposed
business. Mention clearly the capital required (debt / equity) for the proposed business. Also
clearly state the type of industry targeted in your business plan.
Task 2: Critically examine various components of Porter's value chain for your proposed
business. Use in text referencing to support your arguments. (LO 4.3 & 4.4) for Pet care services
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