case study at the following link:

https://www.fastcompany.com/40533097/levis-invented-a-laser-wielding-robot-that-makes-ethical-jeans

Using appropriate references, please answer the following questions.

• How does Levi's align new product development with the company's strategic goals? Consider the product life cycle to answer the question.
• Does Levi's new product development process match the one described in your textbook (e.g. Figure 5.3)? If so, how and if not, why not?
• At what phase in the product development process does Levi's convert customer needs into product requirements? How are product specifications incorporated into the manufacturing process?